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Coleen Santa Ana

Executive Coach
Coleen Santa Ana is a US Healthcare Executive with over 20 years in the industry. Coleen served as a Hospital President for the Sentara Healthcare system after progressively promoting through the for-profit organizations HCA and UHS starting as 15-yr old hospital volunteer to ultimately the President title by the age of 34.

She has a mix of industry experience in nonprofit and for-profit executive leadership and operations, mergers & acquisitions, integrations, and turnaround work. Some of her significant achievements include moving a Hospital from a Leapfrog D rating to an A rating as well as a financial transformation from 10 years of consecutive losses prior to her arrival to a positive margin within her first year.

She is recognized in the US healthcare industry as a Modern Healthcare Up & Comer, Inside Business – Women in Business Celebrant, an Empowerment Awardee as well as seated on multiple Boards. She also contributes nationally, she was appointed to the American Hospital Association Equity of Care Committee and served as Chair for two years. Ms. Santa Ana formerly served on the Virginia Commonwealth University’s Board of Visitors, United Way Women’s United 10 for 10 Class of 2020, Tocqueville Society Member and graduate of the CIVIC Leadership Institute, Intermountain Leadership Institute, AHA Institute for Diversity in Health Management Program and is a certified John Maxwell Team Member (leadership coach).